Penthouse at Elsie Rooftop

It's a controlled, customizable private floor built around AV, which makes it strong for corporate presentations, product launches, branded activations, and corporate holiday parties, as well as milestone birthdays, engagement parties, and holiday celebrations. The two configurations let it run intimate or large.

The floor splits into the Ballroom (up to 200 standing) and the Parlour (up to 85 standing), booked individually or combined for a full-floor event. The standout is the AV: high-resolution projectors engineered to cover every wall, with permanent lighting, sound, and video-mapping technology. It can operate independently or combine with Elsie Rooftop above it for a multi-floor event, a rare option in Midtown.

Every event is custom-quoted, with no fixed package price. Depending on what you're planning, it can be structured as a food-and-beverage minimum or on a per-person basis covering open bar and food, and it scales with your date, guest count, and whether you take the Ballroom, the Parlour, or the full floor. Tell us what you have in mind and we build an exact quote around it.

It's at 1412 Broadway, 24th floor, steps from Times Square and Bryant Park, with nearly every major subway line within walking distance.

We handle the whole thing start to finish. GetSocial is your concierge and the layer between you and the venue. We negotiate on your behalf, coordinate the contract, and manage everything with venue staff through the day of your event, on-site at setup to kick things off. For qualifying events we include a complimentary photographer. Our service costs you nothing; venues pay us a referral fee from their existing budget.

The Penthouse at Elsie caters in-house. Menus are customizable and scale to your event, plated dinners, stations, and passed hors d'oeuvres, and accommodate religious and dietary restrictions.